When Cultures Collide von Richard D. Lewis

When Cultures Collide: Leading Across Cultures - 4th edition

Eine bedeutende neue Ausgabe des klassischen Werks, das die Art und Weise, wie Geschäfte über Kulturen und weltweit abgewickelt werden, revolutioniert hat. Es bietet Führungskräften und Managern praktische Strategien, um Unterschiede zu akzeptieren und erfolgreich in verschiedenen Geschäftskulturen zu arbeiten. Der interkulturelle Experte und internationale Geschäftsmann Richard Lewis hat den Umfang seines wegweisenden Werks über globales Geschäft und Kommunikation erheblich erweitert, indem er den wachsenden Einfluss und die tiefgreifenden Veränderungen in vielen Regionen der Welt erfasst. Das Buch wurde gründlich aktualisiert, um die neuesten politischen Ereignisse und kulturellen Veränderungen zu berücksichtigen, und umfasst nun neun neue Länder, um Europa zu vervollständigen und den Umfang des Buches zu erweitern. Auf seinem LMR-Modell aufbauend, bietet Lewis Führungskräften und Managern praktische Strategien, um Unterschiede zu akzeptieren und erfolgreich in zunehmend vielfältigen Geschäftskulturen zu arbeiten.

*When Cultures Collide * - Leading Across Cultures. 4th edition / 44.49€ / Taschenbuch

"An authoritative roadmap to navigating the world's economy." The Wall Street Journal In When Cultures Collide, Richard Lewis provides a truly global and practical guide to working and communicating across cultures, explaining how our own culture and language affect the ways in which we organise our world, think, feel and respond, before going on to suggest both general and specific ways of making our influence felt across the cultural divide. Discover penetrating insights into how different business cultures accord status, structure their organisations and view the role of the leader, alongside invaluable advice on global negotiation, sales and marketing. The book ranges from differences in etiquette and body language to new thinking in the area of international management and team-building in Europe and the USA, as well as covering challenging new geographical ground in other regions. By focusing on the cultural roots of national behaviour, both in society and business, we can foresee and calculate with a surprising degree of accuracy how others will react and respond to us. The book adds the often overlooked dimension of language - for example, how Japanese often react in a certain way because they are thinking in Japanese. When Cultures Collide gives you a greater understanding of what makes other people tick and enables managers to ensure that their policies and activities exploit cultural synergies and make the right appeal to their chosen market.

"An authoritative roadmap to navigating the world's economy." The Wall Street Journal In When Cultures Collide, Richard Lewis provides a truly global and practical guide to working and communicating across cultures, explaining how our own culture and language affect the ways in which we organise our world, think, feel and respond, before going on to suggest both general and specific ways of making our influence felt across the cultural divide. Discover penetrating insights into how different business cultures accord status, structure their organisations and view the role of the leader, alongside invaluable advice on global negotiation, sales and marketing. The book ranges from differences in etiquette and body language to new thinking in the area of international management and team-building in Europe and the USA, as well as covering challenging new geographical ground in other regions. By focusing on the cultural roots of national behaviour, both in society and business, we can foresee and calculate with a surprising degree of accuracy how others will react and respond to us. The book adds the often overlooked dimension of language - for example, how Japanese often react in a certain way because they are thinking in Japanese. When Cultures Collide gives you a greater understanding of what makes other people tick and enables managers to ensure that their policies and activities exploit cultural synergies and make the right appeal to their chosen market.